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Supply Analytics Models
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Event Type
Definition
leadCreated
When a consumer is created in our system
appSubmitted
Consumer submitted via lead endpoint for either Personal Loans or Credit Cards
apiApproved
Consumer has been approved by the lender’s online underwriting model
apiRejected
Consumer has been rejected by the lender’s online underwriting modelO
Offer Firmness
Definition
preQualified
Lender has decided you will likely be approved for a loan up to a certain amount
preApproved
Approved by a lender for a specific loan amount
preSelected
Even has decisioned that you will likely be qualified for a specific credit card
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