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Even Financial Appoints Ad Tech Veteran Chris Scott as Chief Revenue Officer
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Even Financial Appoints Ad Tech Veteran Chris Scott as Chief Revenue Officer
Leading B2B2C Fintech Poised for Continued Expansion New York, NY – August 1, 2019 – Even Financial (“Even”), the leading API for financial services search, acquisition, and monetization, announced today that Chris Scott has joined the firm as Chief Revenue Officer. Scott, an ad tech veteran with over 20 years of experience across industry leaders including Criteo, Google, Admeld, and Taboola, will be part of Even’s executive team, responsible for the company’s revenue generation strategy and execution. Scott is a seasoned business executive with an impressive track record helping hyper-growth companies scale and achieve sustainable revenue growth through a relentless focus on prioritizing customer and partner needs. As Chief Revenue Officer, he will drive integration across Even’s revenue stack, including sales, business development, and account management. As part of the executive leadership team, Scott will play a key role pioneering new markets and partnership opportunities, accelerating pipeline growth across the company’s key network partners: financial institutions, channel partners, and enterprise organizations (personal finance, tax prep, retail, lifestyle, member, and workforce). “Chris brings to Even a passion for growing businesses and a proven track record of success in leading global sales organizations, with deep and lasting partner relationships,” said Phill Rosen, Founder and Chief Executive Officer of Even. “We’re thrilled to add his depth of experience, leadership, and operational acumen to Even as we continue to transform the way financial institutions find and connect with consumers.” Scott has helped build and scale leading B2B ad marketplaces for more than 20 years. He was Senior Vice President of Global Real-Time Bidding & Publisher Strategy at Criteo, where he oversaw the company’s buying function across all global ad exchanges and Tier 1 publisher relationships, through its successful $250M IPO. Scott was Vice President of Publisher Development at Admeld and was instrumental in the company’s successful sale to Google, where he stayed on as part of the transition leadership team. In addition, he was President and Chief Revenue Officer at ConvertMedia, partnering to drive the company’s sale to Taboola, where he then served as Vice President of Video Revenue. He holds an MBA from The Wharton School at the University of Pennsylvania and a BSBA from Washington University. “Even solves a significant pain point in financial services acquisition by seamlessly connecting supply and demand via our API, turning any consumer touchpoint into an ROI-driven, programmatic acquisition source with full security and compliance,” said Scott. “I’m thrilled to join the amazing team Phill has assembled, and to be part of an organization that is driving market-leading innovation and value not only for our entire network of partners, but also for consumers.” Founded in 2015, Even Financial is a B2B2C fintech company that is transforming the way financial institutions find and connect with consumers. Its industry-leading API provides essential infrastructure for financial institutions (including Lending Club, Marcus by Goldman Sachs, and Prosper) and channel partners (including TransUnion, The Penny Hoarder, Credit Sesame, Money Under 30, and Empower) to connect consumers with personalized financial products. With Even: Financial Institutions Build Profitable Portfolios with proven lower acquisition costs, through access to the vast, high-quality, organic Even network – reaching millions of consumers with native integrations featuring programmatic purchasing, full compliance, machine learning, and data backed by over 30 million user profiles to support decisioning. Channel Partners Increase Monetization with turn-key financial institution integrations across loans, deposits, credit cards, and more – powered by Even’s best-in-class compliance, pricing options, controls, and machine learning optimization. Consumers Enjoy the Optimal User Experience with the ability to search, compare, and get matched with the financial services they need instantly through Even’s industry-leading recommendation engine.   About Even Financial Founded in 2014, Even Financial, an NYC based fintech company, is the leading API for financial services search, acquisition, and monetization. Even provides essential infrastructure for financial institutions and channel partners – including TransUnion, The Smart Wallet, and The Penny Hoarder – to connect customers with personalized products (loans, deposits, credit cards, and more), utilizing its robust yet simple API. Even is proven to lower the cost of acquisition, improve monetization, monitor compliance, and deliver transparency at scale. The Even platform serves as a trusted intermediary for financial institutions – including Lending Club, Marcus by Goldman Sachs, and Prosper – that find and connect with consumers through its vast network of channel partners. Listed on the Deloitte Technology Fast 500 within the Top 50 in regards to growth within the tech industry. www.evenfinancial.com   Media Contact media@evenfinancial.com
Better.com and Progrexion Announced as Winners of the COMPLY2019 Kraken Awards for Innovation and Compliance
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Better.com and Progrexion Announced as Winners of the COMPLY2019 Kraken Awards for Innovation and Compliance
The awards were announced by executives from Even Financial and PerformLine during COMPLY2019, The Compliance and RegTech Conference.   New York City, NY – May 23, 2019 – PerformLine, the organizer of COMPLY2019, the largest Compliance and RegTech event of its kind, announced the winners of the 2019 Kraken Awards in two categories: Innovation and Culture of Compliance. The highly-coveted Kraken awards presented each year at the COMPLY conference celebrate the hard work, dedication and collaboration of the industry’s most innovative and committed compliance teams.   Even Financial, sponsor of the Kraken Innovation Award, together with PerformLine, reviewed and judged submissions prior to the conference and awarded the winner live on stage. Ahead of the Kraken Award Presentations, CEO of Even, and PerformLine client, Phillip Rosen, spoke to the significance of innovation, “Innovation is how you tackle these big challenges, how you make the previously impossible things possible.” Rosen went on to explain the qualities they looked for in the award winner including innovating to solve for challenges due to compliance and regulation issues and the value of using technology in a unique way to solve those challenges, segueing right into the presentation of the first award.   The 2019 Kraken Innovation Award presented by Even went to Better.com, one of the fastest growing home finance disruptors in the U.S. Better leverages machine learning and AI to digitize and automate every step of the home financing process to make home ownership more affordable and accessible for all.   The 2019 Kraken Culture of Compliance Award presented by PerformLine went to Progrexion, the leading technology-enabled consumer services business in Credit Repair. Progrexion, a long-time client of PerformLine’s, has grown their business exponentially over the last 3 years. “Through this commitment to compliance, not only have they [Progrexion] drastically expanded their monitoring scope, but they have also created operational efficiencies,” said Chief Customer Officer at PerformLine, Mike Polavieja.   COMPLY2019, the leading Compliance and RegTech conference hosted annually by PerformLine brings together compliance professionals, marketing executives, sales leaders, legal experts, innovators, investors and regulators for 2 jam-packed days of learning, networking and fun. It’s never too early to pre-register for COMPLY2020, taking place May 2020 in New York City. Sign up for more information https://lp.performline.com/comply-2020-pre-register.     ABOUT EVEN FINANCIAL Founded in 2015, Even Financial, an NYC based FinTech company, is the leading search, comparison and recommendation engine for financial services. Even provides essential infrastructure for financial institutions and channel partners – including TransUnion, Credit.com and The Penny Hoarder – to connect consumers with personalized products (loans, deposits, credit cards and more), utilizing its robust yet simple API. Even is proven to lower the cost of acquisition, improve monetization, monitor compliance and deliver transparency at scale. The Even platform serves as a trusted intermediary for financial institutions – including Prosper, LendingClub and Marcus by Goldman Sachs – that finds consumers through its vast network of channel partners and distributes their products digitally. For more information, visit https://evenfinancial.com.   ABOUT PERFORMLINE 
PerformLine is the only RegTech solution that empowers leaders with a first-line of defense solution to mitigate risk across major consumer touchpoints: digital, voice, chat, email and social. By combining scalable tools and intelligent automation into one integrated platform, PerformLine creates a clear path to discover, monitor, act on, and mitigate regulatory risk and ensure brand safety. The PerformLine SaaS platform features full workflow capabilities, real-time analytics, remediation, and monitoring while providing clients with significant time and costs savings by automating compliance activities across channels and departments. For more information, visit http://www.PerformLine.com
BENZINGA: Regtech Firm PerformLine Gets The Spotlight In New Partnership With Even Financial
BENZINGA
BENZINGA: Regtech Firm PerformLine Gets The Spotlight In New Partnership With Even Financial
Check out this great article from Benzinga about the new partnership between Even and PerformLine, strengthening our compliance and regulation monitoring efforts.  
Even Financial partners with PerformLine to strengthen its compliance monitoring capabilities
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Even Financial partners with PerformLine to strengthen its compliance monitoring capabilities
New York, NY – January 29, 2019 – Even Financial, the leading search, comparison and recommendation engine for financial services, announced today that it is partnering with PerformLine, a RegTech company, to strengthen its compliance monitoring efforts. PerformLine provides companies across the financial sector with a comprehensive marketing and sales compliance oversight solution to mitigate those risks. By leveraging PerformLine’s SaaS platform, Even will get proactive compliance coverage across the channels where it interacts with consumers. “As a marketer of financial products, Even must adhere to lending regulations and maintain compliance throughout our entire partnerships network,” said Phillip Rosen, Co-Founder and Chief Executive Officer of Even. “PerformLine’s robust platform is incredibly advanced and its turnkey, programmatic solution seamlessly compliments our needs. This partnership will save us time and allow us to focus on growth and further development of our API.” “Compliance is a crucial but tedious aspect of financial services,” said Alex Baydin, Founder and Chief Executive Officer of PerformLine. “As Even continues to grow its distribution through many partners, maintaining effective compliance monitoring practices will become ever more critical. Even has an incredibly strong partnerships network, and we see this collaboration as a win and opportunity for both companies.” Rosen and PerformLine Vice President, Chris Dessi, are speaking at LeadsCon, a performance marketing conference, on March 6th in Las Vegas. Their session, “How to Endure the Challenges of Today’s Regulations with Tech”, will address the future of regulatory compliance and how highly regulated industries can effectively utilize technology in their compliance processes. Through its platform, Even enables a wide range of over 200 partners – companies like Credit.com, The Penny Hoarder, Transunion and Empower – to connect and monetize their audience with optimal product recommendations and real-time decisions from financial institutions, such as Prosper, LendingClub and Marcus by Goldman Sachs. About Even Financial Founded in 2015, Even Financial, a NYC based FinTech company, is the leading search, comparison and recommendation engine for financial services. Even provides essential infrastructure for financial institutions and channel partners to connect consumers with personalized products (including loans, deposits and more), utilizing its robust yet simple API. Even is proven to lower the cost of acquisition, improve monetization, monitor compliance and deliver transparency at scale. The Even platform serves as a trusted intermediary for financial institutions – including Prosper, LendingClub and Marcus by Goldman Sachs – that finds consumers through its vast network of channel partners and distributes their products digitally.
For more information, visit https://evenfinancial.com. About PerformLine 
PerformLine is the leading RegTech company delivering automated sales and marketing compliance solutions to mitigate regulatory risk and ensure brand safety. Its cloud-based platform empowers enterprises with the intelligence, insights, and tools needed to mitigate risk across all consumer interactions channels including web, voice, chat, and email. PerformLine provides its clients with significant time and costs savings by automating compliance activities across channels and departments. For more information, visit www.PerformLine.com or follow PerformLine on Twitter and LinkedIn.   Media Contact: Cristina Martinez Prosek Partners for Even Financial cmartinez@prosek.com (646) 818-9215
Even Financial wins ‘Best Loan Broker for Young Adults’ as part of MU30’S 2019 Awards for the ‘Best Financial Products on the Market’
MONEY UNDER 30
Even Financial wins ‘Best Loan Broker for Young Adults’ as part of MU30’S 2019 Awards for the ‘Best Financial Products on the Market’
Best Loan Broker for Young Adults Award New York, NY – January 21, 2019 Even receives the ‘Best Loan Broker For Young Adults’ award from Money Under 30 2019 Awards. #MU30Awards2019 ‘Shopping for a personal loan can be overwhelming, with dozens of different companies all with different rates, fees and terms. You can streamline your shopping process and head straight to the lender with the best rate for your credit profile by using a loan broker like EVEN Financial. We like EVEN because of their large network of partner lenders and easy-to-use comparison tools.’ Read more at: https://www.moneyunder30.com/mu30s-awards-for-the-best-financial-products-on-the-market To learn more about Even Financial, please visit: www.evenfinancial.com.
Even Financial Appoints Nadine Murray as Senior Vice President of Strategy, from her role as Vice President of Digital Marketing at J.P. Morgan Chase
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Even Financial Appoints Nadine Murray as Senior Vice President of Strategy, from her role as Vice President of Digital Marketing at J.P. Morgan Chase
Senior financial institution veteran of Chase, Citibank and American Express joins NYC-based fintech with leading search engine for financial services acquisition New York, NY – December 10th, 2018 – Even Financial, the leading search, comparison and recommendation engine for financial services, announced today that Nadine Murray has joined the team as Senior Vice President of Strategy. She joins Even from J.P. Morgan Chase, where she served as Vice President, leading digital marketing and acquisition programs for the consumer bank. In her new role, Nadine will work closely with Even’s FI partners, drive strategic planning for Even’s value proposition and spearhead expansion into new consumer financial product verticals. Murray brings over 15 years of experience leading strategy and execution of digital marketing programs at J.P. Morgan Chase, Citibank and American Express. During that time, she has been at the forefront of driving innovation in digital acquisition across the full range of consumer financial services. “We’re thrilled to have Nadine join our team as we continue to expand the success we’ve achieved with our core personal loans API,” said Phillip Rosen, Co-Founder and Chief Executive Officer of Even. “Our mission is to bring any financial services product traditionally delivered by a bank branch into our API to facilitate omnichannel acquisition, and we’re confident that Nadine is the right person to help us accomplish this.” “Even has achieved tremendous growth, particularly over the past year,” said Murray. “I am excited to help Even accelerate its plans to power API-based acquisition across the financial services industry.” Even recently appointed several other notable new hires, including Weifang Zhu as Vice President of Strategic Growth, and Bethany Patterson as Vice President of Partner Solutions. Zhu joins Even from Barclays, and Patterson comes from Index Exchange. Through its platform, Even enables a wide range of over 150 partners – companies like Credit.com, The Penny Hoarder, Transunion and Empower – to connect and monetize their audience with optimal product recommendations and real-time decisions from financial institutions, such as Prosper, Lending Club and Marcus by Goldman Sachs. About Even Financial Founded in 2015, Even Financial, an NYC based fintech company, is the leading search, comparison and recommendation engine for financial services. Even provides essential infrastructure for financial services and channel partners to connect consumers with personalized products, utilizing its robust yet simple API. Even is proven to lower the cost of acquisition, improve monetization, monitor compliance and deliver transparency at scale. The Even platform serves as a trusted intermediary for financial institutions – including Prosper, Lending Club and Marcus by Goldman Sachs – that helps find consumers through its vast network of channel partners and distribute their products digitally. To learn more about Even Financial, please visit: https://evenfinancial.com. Media Contact: Cristina Martinez Prosek Partners for Even Financial cmartinez@prosek.com (646) 818-9215
Even Financial to Acquire Birch Finance
TECHCRUNCH
Even Financial to Acquire Birch Finance
NEW YORK, Oct. 30, 2018 — Even Financial (“Even”), the leading search, comparison and recommendation engine for financial services, announced today that it is acquiring Birch Finance (“Birch”), an award-winning personal finance app that helps everyday consumers find the best credit cards and optimize their rewards. Birch is a San Jose-based technology startup that offers a mobile and web application that makes finding the right credit cards painless. Its core recommendation engine analyzes a user’s real transaction history and compares it against hundreds of credit cards and their respective reward programs to determine the optimal set of cards that individuals should have in their wallet. Birch compares over 200 of the top credit cards to provide unbiased recommendations. The company has received several awards, including “Best in Show” at FinCon’s FinTech Startup Competition last year, and was featured at TechCrunch Disrupt. “The credit card market continues to expand with millions of consumers opening up hundreds of different types of credit cards every year for countless reasons,” said Phillip Rosen, Chief Executive Officer and Co-Founder of Even Financial. “Birch already has one of the largest credit card databases and their technology perfectly complements our existing platform as we expand our offering to the credit card space. This acquisition will allow our partners to optimize the process of getting the right cards to the right consumers.” Even provides essential infrastructure for financial services and channel partners to connect consumers with personalized products, utilizing its robust yet simple API. Even is proven to lower cost of acquisition, improve monetization, monitor compliance and deliver transparency at scale. Through its platform, Even enables a wide range of over 150 partners – companies like Credit.com, The Penny Hoarder, Transunion and Empower – to connect and monetize their audience with optimal product recommendations and real-time decisions from financial institutions, such as Prosper, Lending Club and Marcus by Goldman Sachs. Even’s platform works by evaluating consumers on a rich set of criteria to determine the ideal financial product fit. Consumer data is sourced, verified and enhanced by machine learning to create a robust profile that allows financial institutions to easily match consumers in real-time to the optimal product for their needs. This reduces their acquisition cost and simultaneously increases their supply of qualified consumers with greater monetization. Even will leverage Birch’s award-winning, consumer-facing app to build industry-leading customer acquisition technology in the credit card market. Even’s existing partner distribution network will allow the combined company to save on consumer acquisition while simultaneously scaling its credit card recommendation technology. “We saw a clear synergy with Even’s business strategy and growth plans, and I’m thrilled to join Even’s team as we expand and scale our offerings into new areas,” said Alex Cohen, Chief Executive Officer of Birch Finance. Effective immediately, Mr. Cohen will assume the role of Senior Director, Credit Card Marketplace, Even Financial. This is another milestone in the fast growth of Even. In August, the company announced an $18.8 million Series A funding round Led by GreatPoint Ventures. American Express Ventures, Goldman Sachs, NerdWallet co-founder Jacob Gibson and Jason Owen, Senior Vice President and General Manager at Credit.com are some of the notable investors working with Even. About Even Financial
Founded in 2015, Even Financial, an NYC based fintech company, is the leading search, comparison and recommendation engine for financial services. Even provides essential infrastructure for financial services and channel partners to connect consumers with personalized products, utilizing its robust yet simple API. Even is proven to lower the cost of acquisition, improve monetization, monitor compliance and deliver transparency at scale. The Even platform serves as a trusted intermediary for financial institutions – including Prosper, Lending Club and Marcus by Goldman Sachs – that helps find consumers through its vast network of channel partners and distribute their products digitally. To learn more about Even Financial, please visit: https://evenfinancial.com. Media Contact:
Cristina Martinez
Prosek Partners for Even Financial
cmartinez@prosek.com
(646) 801-3984 SOURCE Even Financial Related Links https://birchfinance.com/ Read more at: https://techcrunch.com/2018/10/30/even-financial-acquires-birch-finance-a-credit-card-rewards-startup/
Even Financial Secures $25 Million in Capital Raise
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Even Financial Secures $25 Million in Capital Raise
Series A Round Led by GreatPoint Ventures Totals $18.8 Million   New York, NY — August 7, 2018 — Even Financial (“Even”), a fintech company that is evolving the consumer financial services ecosystem with its leading recommendation engine and acquisition platform, announced today that it has raised $18.8 million in Series A funding led by GreatPoint Ventures. The round includes participation from Goldman Sachs, Canaan Partners, F-Prime Capital, Lerer Hippeau and notable investors, including NerdWallet co-founder Jacob Gibson and Jason Owen, Senior Vice President and General Manager at Credit.com. The Series A financing includes a previously announced investment of $3.3 million secured in January from American Express Ventures, Arab Angels, Plug and Play Ventures and Valuestream Ventures. The Series A comes after Even’s $6.2 million seed round, totaling $25 million in funding for the company to date. The new funds will be used to continue to accelerate growth and tackle new product verticals, including deposits, credit cards and mortgages.   Even’s recommendation API acts as a trusted intermediary between banks and third parties – such as personal finance websites, apps and points of sale – to offer optimal financial product recommendations, and has been growing rapidly over the last year. Each month, over three million consumers transact across the Even network to be matched with the right financial products.   “While the online financial services ecosystem is growing rapidly, the infrastructure for financial institutions to distribute their products digitally remains fractured and a bottleneck to growth,” said Phillip Rosen, Chief Executive Officer and Co-Founder of Even Financial. “It is challenging for financial institutions to connect with consumers, and for people to find the right financial products for their needs. The funds secured with our Series A will allow us to continue to expand our API, which fills that gap within the ecosystem.”   “We’ve been extremely impressed with Even Financial from day one,” said Mike McCormick Associate Partner at GreatPoint Ventures. “As we learned more about Even, it became clear that they are on an inside track to become a dominant player in the financial services industry.”   Even’s industry-leading search, comparison and recommendation API functions as an infrastructure layer that enables a wide range of over 150 partners – companies like Credit.com, The Penny Hoarder, Transunion and Empower – to connect and monetize their audience with optimal product recommendations and real-time decisions from financial institutions, such as Prosper, Lending Club and Marcus by Goldman Sachs.   Even’s platform works by evaluating consumers on a rich set of criteria to determine the ideal financial product fit. Consumer data is sourced, verified and enhanced by machine learning to create a robust profile that allows financial institutions to easily match consumers in real-time to the optimal product for their needs. This reduces their acquisition cost and simultaneously increases their supply of qualified consumers with greater monetization.   About Even Financial Founded in 2015, Even Financial is an NYC based fintech company focused on evolving how financial institutions connect with consumers and provide them the best product recommendations at the right moment, facilitating an on-demand and personalized customer acquisition experience across the entire financial services ecosystem. The Even platform serves as a trusted intermediary for financial institutions – including Prosper, Lending Club and Marcus by Goldman Sachs – that helps find consumers and distribute their products digitally. Even’s industry-leading search, comparison and recommendation API is an infrastructure layer that enables hundreds of diverse partners – including Credit.com, Transunion, Money Under 30, Credit Sesame and The Penny Hoarder – to power comprehensive personal finance websites, mobile apps and other offerings with a modern platform that is proven to accelerate customer acquisition through optimal product recommendations, lowering cost of acquisition and maximizing monetization.   To learn more about Even Financial, please visit: www.evenfinancial.com.   Media Contact: Cristina Martinez Prosek Partners for Even Financial cmartinez@prosek.com (646) 801-3984
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Even Financial Hires President, Adds Two to Advisory Board
New York, NY, February 27, 2018 – Even Financial, the platform powering financial services online, today announced that John Ventura has joined the team as president. The company has also added two new members to its advisory board: Don Richman, former CMO at Avant, and Todd Ruppert, former president and CEO at T. Rowe Price.   In his new role, Ventura will be responsible for overseeing Even Financial’s strategic relationships in financial services, and positioning the company for continued healthy expansion. Even, which was founded in 2016, has grown 500% in the last year, and is now working with over 150 partners, including major financial institutions and marketers.   “We are fortunate to have John Ventura join our team,” said Phillip Rosen, CEO of Even Financial. “Tapping his long history in financial services and as an entrepreneur, we are confident that John will help with our continued success and capitalize on the explosion of online financial services.”   From early in his career at American Express until now, Ventura has helped financial institutions create better ways to find and serve their customers. He has vast experience building new businesses, both inside of growing technology companies including Moviefone and Doubleclick, as well as his own startups: Cashpath, a fintech innovator, and Partner Advisors, a leading financial services consulting firm.   “Even Financial brings to the market a unique and necessary technology that dramatically improves financial institutions’ ability to acquire and monetize customers,” said Ventura. “I am thrilled to join the team to help further Even’s mission and expand its relationships throughout the financial service industry.”   The additions of Richman and Ruppert to Even Financial’s advisory board gives the company an added breadth of financial services knowledge to depend on as the company expands its partnerships and technology offerings. These new advisory board members, who join Ron Suber, Jeff Stewart and Lewis Girsh, will help Even continue to bridge the gap between traditional financial services businesses and the digital world.   For more information about Even Financial, please visit: https://evenfinancial.com.     About Even Financial Even Financial is the platform powering financial services online. Our API enables partners to connect consumers with real-time decisions and quotes from premium financial service providers, while our infrastructure is proven to acquire customers at a lower cost for banks, lenders and insurers. Our tools provide the data, transparency, compliance and optimization that are essential to scaling an increasingly programmatic financial services industry.   Even works with leading financial institutions, as well as over 150 companies, to create a vast network of financial products and services with the most comprehensive breadth of omni-channel touch-points available. To learn more about Even Financial, please visit: https://evenfinancial.com.
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Even Financial Secures Strategic Investment from American Express Ventures and Other Investors
New York, NY – February 20, 2018 – Even Financial, the technology platform powering financial services online, has secured a strategic investment round totaling $3 million. The round includes an investment from American Express Ventures, the strategic investment unit of American Express, as well as Plug & Play and Arab Angels.   With this investment, Even Financial will expand its team and advance its proprietary technology, which allows financial institutions and other partners to scale customer acquisition and remain competitive in the growing online financial services industry. The core of Even Financial’s platform is its industry leading API that matches qualified consumers with the right financial products and services in real-time. This strategic round will allow Even Financial to refine and bolster this technology, in order to enhance the online financial services ecosystem.   “At Even Financial, we are committed to providing financial services providers with technology that instantly activates omni-channel customer acquisition and allows them to compete in an oversaturated environment,” said Phillip Rosen, CEO of Even Financial. “This latest strategic investment will power our continued growth, as well as support even more technology integrations.”   Even Financial’s platform provides analytics and insights that enable marketers, financial institutions and other partners to increase customer application volumes and reduce the cost of acquisition. The integrated platform is used today by some of the leading online financial institutions, as well as an affiliate network of over 150 websites and apps that market personal finance products to consumers.   “Even Financial helps financial services providers and fintech partners programmatically deliver products and services in real time to the right customers when and where it’s most effective,” said Harshul Sanghi, Managing Partner of American Express Ventures. “By providing the underlying technology for more efficient customer acquisition, Even’s platform is enabling financial institutions to broaden their reach while connecting fintech partners with a greater supply of financial institutions and their products. We’re pleased to support Even in its efforts to expand its capabilities and grow its client base.”   For more information on Even Financial and its offerings, please visit: www.evenfinancial.com.   ### About Even Financial   Even Financial is the platform powering financial services online. Our API enables partners to connect consumers with real-time decisions and quotes from premium financial service providers, while our infrastructure is proven to acquire customers at a lower cost for banks, lenders and insurers. Our tools provide the data, transparency, compliance and optimization that are essential to scaling an increasingly programmatic financial services industry.   Even works with leading financial institutions, as well as over 150 companies, to create a vast network of financial products and services with the most comprehensive breadth of omni-channel touch-points available. To learn more about Even Financial, please visit: www.evenfinancial.com Read Related Press
ADEXCHANGER
AD EXCHANGER: This Programmatic Marketplace Is Just For Financial Services Advertisers
Check out this great article from AdExchanger about our new RTP feature.
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Even Financial Creates New Marketplace, New Pricing Model to Increase Performance of In-App Advertising
Real Time Pricing (RTP) Programmatic Marketplace Enhances Monetization Strategies, Transparency and User Experience for Financial Services Advertisements       New York, NY – July 11, 2017 – Even Financial, the definitive supply-side API and platform for online consumer financial products and services, today announced the launch of its Real Time Pricing (RTP) Programmatic Marketplace. Leveraging Even Financial’s proprietary data, machine learning and predictive algorithms, the RTP technology creates a state-of-the-art marketplace with a new pricing model for in-app, online advertising and performance marketing, specifically by financial services institutions and affiliates.   RTP features are designed to enhance the user experience, monetization strategy and transparency of the online financial services advertising market. Using Even Financial’s RTP plug-in, publishers and mobile app developers can seamlessly run native, personalized financial services offers from multiple categories including lending, mortgages, credit-cards and other banking products. Central to the RTP technology is a new pricing model that offers a unique, consumer-specific payout event for each offer based on the offer and the consumer’s intent. This model is not based on traditional cost per click (CPC), but rather on an entirely new concept of predictability. This unique structure moves the payout event upstream and reduces risk for Even Financial’s partners while creating a more transparent marketplace.   For both partners and the financial institutions looking to market on those channels, this technology has created a more efficient marketplace. Publishers who have used RTP thus far, have experienced a lift in monetization of over 125%. The financial services institutions that are plugged into Even Financial’s platform have seen a closer alignment of underwriting with their advertising efforts, resulting in reduced costs and improved borrower performance.   “Even Financial’s Real Time Pricing technology is addressing some of the key challenges currently facing the financial services online advertising market, specifically with in-app placements,” said Phillip Rosen, CEO and co-founder of Even Financial. “Our pricing model revolutionizes our partners’ ability to monetize their content by leveraging our platform’s data to serve specific, tailored offers that integrate directly with account onboarding. This ultimately improves both the user experience and conversion rates, benefiting all sides of the transaction.”   RTP’s predictive technology serves specific financial products in front of the most relevant customers. This real-time strategy is based on actual, extensive user data, and pushes underwriting criteria into the decision of whether or not to serve an ad to a consumer. As opposed to static banner ads or links to generic landing pages, RTP’s proprietary algorithm serves tailored product recommendations, sourced from $3 billion worth of loan application data processed on the Even Financial platform. The impact of this design is felt on all sides of the market: it creates a better overall user experience for partners and consumers, while producing higher conversion rates for financial services institutions.   Even Financial’s RTP is currently available for integrations with both apps and websites. For more information on Even Financial and its offerings, please visit: https://evenfinancial.com.     ###   About Even Financial Even Financial is the definitive supply-side API and platform for online consumer financial products and services. Via its proprietary API, Even Financial creates real-time matches between qualified consumers with the right financial products and services at the right time, while providing transparency and reduced cost of acquisition to online finance products and services providers. Working with leading online finance institutions, as well as an affiliate network of over 100 sites and apps, Even Financial provides a holistically integrated, cutting-edge, user-friendly platform with leading back-end analytics. The Even Financial platform enables a new generation of real-time online financial products and services for both business and consumers. To learn more about Even Financial, please visit: https://evenfinancial.com.

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Nuula adds Term Life Insurance feature, powered by Even Financial
TORONTO, Aug. 4, 2022 -- Nuula, a fintech company focused on providing small businesses the tools and the capital they need to succeed, today announced a new Term Life Insurance feature that provides small business owners and entrepreneurs with coverage options from a network of top carriers, powered by Even Financial ("Even"), a leading embedded finance marketplace platform, and independent subsidiary of MoneyLion Inc. ("MoneyLion") (NYSE: ML). Through the Nuula app, users will now be able to shop, compare and buy Term Life Insurance, with policies up to $5MM in coverage and terms of 10-40 years. The policies in Nuula's new Term Life Insurance feature are generated and serviced by LeapLife, an insurtech platform and licensed life insurance agency, that is owned and operated by Even. "While small business owners and entrepreneurs are investing in their business, they also need to more easily invest in themselves and in the security of their loved ones," said Mark Ruddock, CEO at Nuula. "Adding Term Life Insurance further expands the range of services we are delivering to meet the diverse needs of today's small business owner." "Policyholders want a simpler way to shop around, compare policies and prices, and find a policy that is right for them," said Andrew Naoum, SVP of Sales at Even. "By partnering with Even, Nuula's small businesses are provided with a curated network of carriers rated A- and above by AM Best, world-class customer support and a search feature that matches people with the right policies and lowest available prices when and where they need it." Today's news follows the launch of a new personal loan search feature aimed towards early-stage small businesses, powered by Even. About Nuula Nuula is building the future of small business performance. Launched in 2021, Nuula is a financial services and technology company focused on serving the small to medium-sized business community. Nuula provides real-time data and analytics, allowing businesses to manage their finances, monitor their credit ratings and user reviews, and more. Nuula is an advocate of financial inclusivity and a proud partner to Kiva to create economic and social good. To learn more about Nuula, visit www.nuula.com. About Even Financial and LeapLife Even is the industry-leading embedded financial marketplace and independent subsidiary of MoneyLion Inc. ("MoneyLion") (NYSE: ML). MoneyLion is the go-to destination for personalized financial management, content, offerings and advice. As part of MoneyLion's enterprise offering, Even digitally connects and matches consumers with real-time, personalized financial product recommendations from banks, insurance carriers, and fintech companies on mobile apps, websites, and other digital touchpoints through its marketplace technology. Even's infrastructure leverages machine learning and advanced data science to solve a significant pain point in financial services customer acquisition, seamlessly bridging financial services providers (such as SoFi) and channel partners (such as TransUnion) via its industry-leading API and embedded finance marketplaces. Even enables any company to add financial products to its business, with full compliance and security at scale. Even was named one of "America's Best Startup Employers'' by Forbes for 2022 and was named to the 2021 Deloitte Technology Fast 500, which recognizes the fastest growing tech companies in the world. Learn more at www.evenfinancial.com and investors.moneylion.com. LeapLife is a licensed life insurance agency that utilizes data science, deep underwriting knowledge, and proprietary technology, enabling consumers to apply for instant-decision life insurance policies with real-time quotes, available in all 50 states. LeapLife was acquired by Even Financial (Even) in early 2020. Learn more at www.leaplife.com.
Even
Even Financial Adds Tally's Low-Interest Line of Credit to its Embedded Finance Marketplace
NEW YORK, NY, March 15, 2022 -- Even Financial ("Even"), the category-leading embedded finance marketplace and independently managed subsidiary of MoneyLion, Inc. (NYSE: ML), has announced a new partnership with Tally, a leading financial automation company, to include the company's low-interest credit offerings on its platform. "Tally has built a powerful tech-enabled system to help people solve one of the biggest financial problems today: paying off credit card debt," said Phill Rosen, Founder and CEO of Even. "We're thrilled to welcome Tally's line of credit offerings to Even's unparalleled network of financial services providers." Tally is designed to help its members pay off their debt faster and save them money on interest and late fees. Members can lower their monthly payment with Tally's lower-interest line of credit, if eligible. Typically, at least a 580 FICO score is needed. Tally's system is customized to save people as much money as possible. "Americans today owe nearly $1 trillion in credit card debt. We know from our research that many want to pay down their debt but struggle to get started. That's where Tally comes in," said Jason Huynh, VP of Credit, Analytics & Operations at Tally. "Our system combines financial automation with a low-interest line of credit to give people the help they need to get on track to pay off their credit card debt for good. We're thrilled that our partnership with Even will allow Tally to help even more people." The launch of Tally on the Even platform enables consumers to get matched with Tally's custom, low-interest line of credit accounts of up to $25,000 in just a few minutes. After getting matched, eligible consumers complete the process through the Tally app. There are no out-of-pocket costs. Tally is the latest partner to join the Even marketplace, a growing network of over 400 financial services partners and 500 channel partners covering a breadth of financial services including loans, credit cards, mortgages, savings, and insurance products. Even's marketplace technology enables any company to add financial products to its business, with full compliance and security, at scale. About Even Financial Even digitally connects and matches consumers with real-time, personalized financial product recommendations from banks, insurance carriers, and fintech companies on mobile apps, websites, and other digital touchpoints through its marketplace technology. Even's infrastructure leverages machine learning and advanced data science to solve a significant pain point in financial services customer acquisition, seamlessly bridging financial services providers (such as SoFi) and channel partners (such as TransUnion) via its industry-leading API and embedded finance marketplaces. Even enables any company to add financial products to its business, with full compliance and security at scale. Even was named one of "America's Best Startup Employers'' by Forbes for 2021 and was named to the 2021 Deloitte Technology Fast 500, which recognizes the fastest growing tech companies in the world. Learn more at www.evenfinancial.com. About Tally Tally is a consumer financial tech company pioneering full-service financial automation to help people save money, pay down their debt and reach their goals sooner. Founded in 2015, the company built the first fully automated debt manager to help put billions of dollars back in people's pockets. In 2021, Tally was named to Fast Company's Most Innovative Companies list and to Quartz's Best Companies for Remote Workers. Previously, Tally made Forbes' Next Billion Dollar Startup list, Forbes' Fintech 50 list, and the app won Real Simple's Smart Money award. Learn more at meettally.com. Media Contacts media@evenfinancial.com press@meettally.com
Even
Even Financial’s Embedded Finance Marketplaces Surpass $5 Billion in Credit Facilitated
NEW YORK, NY, April 19, 2022 -- Even Financial (“Even”), the category-leading embedded finance marketplace and independent subsidiary of MoneyLion, Inc. (NYSE: ML), has announced it has now facilitated over $5 billion in consumer credit, as of March 2022. Leveraging machine learning and advanced data science, Even solves a significant pain point in financial services customer acquisition by seamlessly bridging financial service providers and channel partners via its industry-leading API and embedded finance marketplaces. “Surpassing $5 billion in consumer credit facilitated through our marketplace is an enormous achievement for Even as we continue to help build the future of finance technology,” said Phill Rosen, Founder and Chief Executive Officer. “Access to credit has long been a challenge for many hard-working Americans, and we are dedicated to alleviating this issue by providing consumers personalized financial services offers that meet their needs, when they need it most. Reaching the $5 billion milestone reaffirms that our mission is driving significant value for both consumers and our partners." Even has grown its embedded finance marketplace offerings beyond loans to cover a breadth of additional financial services including credit cards, mortgages, savings, and insurance products. Within loans, Even offers the largest network of premium, connected loan providers - across a wide array of products including unsecured personal loans, secured personal loans, line of credit, student loan refinancing, and auto loan refinancing. Leading financial services providers, such as LendingClub and SoFi, partner with Even to reach qualified consumers searching for loans, benefiting from Even’s unparalleled network and native integrations. The company has continued its rapid growth trajectory in 2022, growing its network to include over 400 financial services partners and 500 channel partners. Even's marketplace technology enables any company to add financial products to its business, with full compliance and security at scale. Earlier this year, Even announced the close of its acquisition by MoneyLion, the award-winning digital financial platform, which will continue to advance their combined efforts of providing financial access and advice to hard working Americans. About Even Financial Even digitally connects and matches consumers with real-time, personalized financial product recommendations from banks, insurance carriers, and fintech companies on mobile apps, websites, and other digital touchpoints through its marketplace technology. Even's infrastructure leverages machine learning and advanced data science to solve a significant pain point in financial services customer acquisition, seamlessly bridging financial services providers (such as SoFi) and channel partners (such as TransUnion) via its industry-leading API and embedded finance marketplaces. Even enables any company to add financial products to its business, with full compliance and security at scale. Even was named one of "America's Best Startup Employers'' by Forbes for 2022 and was named to the 2021 Deloitte Technology Fast 500, which recognizes the fastest growing tech companies in the world. Learn more at evenfinancial.com. Media Contact media@evenfinancial.com