in consumer applications for financial services
Canaan Partners, one of the Sandhill Road posse in Silicon Valley, is a VC firm that has moved big into the alternative finance space. With over $4.2 billion under management they have the fire power, and the tool kit, to move quickly into promising, early stage companies. Canaan targets two sectors; Technology and Healthcare companies which are based mainly in the US, India and Israel. Canaan leans towards seed and early stage funding with about 80% of its investments targeting early rounds.
In 2014 they had 5 “unicorns” or VC home runs. But within the Tech vertical is the subcategory of FinTech – one of the hottest investment sectors over the past several years. The poster child for FinTech success is arguably LendingClub which stands as the 4th largest US internet IPO ever. Zero to multi-billions in about 6 years, the financial firm was started by Renaud Laplanche back in 2006 when he was comparing the disconnect between rates paid by credit card holders and interest earned by savers at banks. Canaan Partners led the Series A for $10.26 million back in 2007 – an investment that would qualify as knockout success. It has been estimated that Canaan partners got into Lending Club for around $0.27 per share. Sure they had to wait a few years to cash in but a 55X or so return was probably worth it.
Canaan continues to be engaged with Lending Club and General Partner Dan Ciporin is on the board. He has also taken board seats on several other FinTech startups in which Canaan has an interest. In a presentation at the LendIt conference held earlier this month Ciporin spoke about the success and ongoing opportunity of marketplace lending. While this sector is measured in mere billions today – most industry followers believe the numbers will soon be measured in trillions. But the main focus of his presentation was real estate and the emerging opportunity for crowdfunding platforms to disrupt the traditional financing structure. He closed by saying the old world [of finance] is gone.
Since the fortuitous investment in Lending Club, Canaan has participated in funding rounds of multiple, innovative online financial platforms including: Borro, CircleUp, EVEN Financial, Orchard,Realty Mogul and others. From crowdfunding to peer to peer to services – Canaan is spanning the spectrum of disruptive finance.
Disclaimer: The material provided on this site is not intended to provide legal, investment, or financial advice or to indicate the suitability of any Even Financial product or service to your unique circumstances. For specific advice about your unique circumstances, you may wish to consult a qualified professional. Any information or statistical data sourced by Even Financial through hyperlinks, from third-party websites, are provided for informational purposes only. While Even Financial finds these sources to be accurate, it does not endorse or guarantee any third-party content
in consumer applications for financial services
consumer profiles generated
applicants routed monthly
Building meaningful, long-lasting relationships
"... generating some of the highest approval rates and conversion rates among our online acquisition partners. The transparency and focus on data have allowed us to drive consistent growth and success each month. "
"... a streamlined consumer experience, helping millennials with no collateral, budget, or saved money. Even’s impressive matching algorithms simplify the process of finding the best personal loans to meet your needs."
"... a truly modern and easy to use platform for the financial services marketing world. They make it easy to develop consumer friendly, innovative products in a space dominated by legacy platforms."
Read all about it
Even Financial Achieves SOC 2 Type I Compliance
<div>NEW YORK, NY — July 15, 2020; </div> <div> </div> <div>Even Financial, the leading API for financial services search, acquisition, and monetization, today announced that it has successfully completed a Service and Organization Control (SOC 2) Type I examination for its industry-leading API. The audit was conducted by Schneider Downs &amp; Co. and confirms that Even's security practices, policies, procedures, and operations meet the SOC 2 standards for security, availability, and confidentiality. Offering best-in-class privacy and data security goes hand-in-hand with our ability to provide superior service to our financial institution and channel partners, said Phill Rosen, Founder and Chief Executive Officer of Even. Earning a SOC 2 certification reinforces our ongoing commitment to the security, availability, and processing integrity of the Even platform.</div> <div> </div> <div>Developed by the American Institute of CPAs, the SOC 2 audit and certification requires companies to establish and adhere to strict information security policies and procedures, which can include the security, availability, confidentiality, processing integrity, and privacy of user data. Independent audits against a common standard, such as SOC 2, ensure that Even&rsquo;s partners know it meets this standard to securely manage and protect their data.</div> <div> </div> <div>Founded in 2015, Even Financial is a B2B fintech company that is transforming the way financial institutions find and connect with consumers. As the leading search, comparison, and recommendation engine for financial services, Even seamlessly bridges financial institutions (including American Express, Goldman Sachs, and SoFi) and channel partners (such as TransUnion and The Penny Hoarder) via its industry-leading API. Even turns any consumer touchpoint into an ROI-driven, fully customizable, programmatic acquisition source with full compliance and security at scale. Even's investors are leading financial services firms and VCs, including American Express Ventures, Canaan Partners, Citi Ventures, F-Prime Capital (Fidelity), Greatpoint Ventures, Goldman Sachs, LendingClub, and MassMutual Ventures.</div> <div> </div> <div>Media Contact — firstname.lastname@example.org</div>
Birch Presents At TechCrunch Startup Battlefield
Birch presents their product at TechCrunch Startup Battlefield Click here to read more
Even Ranked Top 50 in the Deloitte Technology Fast 500
Even is ranked within the Top 50 on the Deloitte Technology Fast 500, a prestigious list that ranks the fastest-growing technology and life sciences companies in North America. To see the full list of winners click the button below.